Latest market research jobs in banking, finance and insurance

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Technological advances have revolutionised the banking and financial sector. Customers now have round the clock access to their services and banks are more determined than ever to surpass competitor offerings. To stay ahead of the game, this sector utilises a variety of market research methods. Key focus areas include consumer technology response, brand awareness, brand perception and brand loyalty. This is continually underpinned by the sector’s core objectives of better customer service and increased profitability.