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Senior Insight Executive (12 month FTC) Clientside

Employer
Spalding Goobey Associates
Location
London (hybrid)
Salary
competitive salary + benefits
Closing date
10 Feb 2022

Job Details

Well regarded and influential Market Insight and Brand Strategy Team is hiring a Senior Insight Executive to join their award-winning team for a 12 month fixed term contract. The Market Insight and Brand Strategy team plays a vital role within this high profile portfolio of household name media brands. Providing insight and analysis across a diverse portfolio of digital and print products you will be part of a fast paced, exciting insights team, working closely with all areas of the business including advertising sales, marketing, editorial, product and strategy.

This role requires someone with a strong grounding in primary research, who loves turning numbers into compelling storytelling. The ideal candidate will have a genuine passion for insight, media, advertising and understanding consumer behaviour. We are looking for a confident communicator who is comfortable presenting to senior stakeholders and external clients.

Responsibilities:

●        Day to day management of the in-house campaign effectiveness studies including liaising with media agencies and clients, designing the survey, sourcing sample, survey deployment and reporting and presenting

 

●        Conducting research – this could include running surveys, testing creative copy or new concepts or products

 

●        Supporting with brand tracking studies

 

●        Running research projects that inform strategic decisions across our marketing, editorial and product teams

 

●        Using a range of techniques for analysing data and disseminating findings, ensuring that presentations are understandable to non-specialist audiences

 

●        Managing and optimising timelines for different research projects

 

●        Helping to identify areas of research for thought leadership research

 

●        Supporting junior members of the team, helping them to learn and develop

 

Skills and experience:

●        2+ years’ experience in an insight role either client side or research agency environment

 

●        Solid quantitative research experience (qual experience is a bonus but not essential)

 

●        Strong understanding of primary research e.g. sampling, questionnaire design, fieldwork management, weighting, data analysis and reporting

 

●        Experience in survey scripting is desirable but not essential

 

●        Ability to present insights in an engaging and enthusiastic way, using storytelling skills to bring the findings to life

 

●        Excellent communication skills – you’ll enjoy presenting to large groups both internally and externally

 

Company

We are a recruitment consultancy specialising in executive positions within the market research and other related industries. The word consultancy is chosen with care as we are not a paperpunting agency. We always offer honest, considered advice and appropriate introductions.

Company info
Website
Telephone
020 7287 7237
Location
First Floor
73-81 Southwark Bridge Road
London
London
London
SE1 0NQ
GB

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