Consumer Insights Account Manager – Food & Drink
50:50 Client Servicing & Data Interpretation:
Offering a 50:50 split of client servicing and data interpretation, this brand new role is a win win for a candidate with a sharply analytical mind who enjoys putting data at the core of business decision making, but who also enjoys taking those insights and recommendations directly to clients. Taking accountability for a small portfolio of clients and building a connection through regular communication both on the phone and in person, you will enjoy a position of trust where you can become a positive force of change.
A long-standing marketing leader with a wide global footprint and with extensive services spanning consumer panel, retail sales tracking services, special reports and customised survey based research, this top international agency provides holistic data centric consultancy around consumer and retail trends. It’s the go to for business who want to understand who is buying what, where and why at an international, national and store level.
A fantastic home to build your career in terms of quantitative research techniques, variety, a door-opening name, clients and a genuine team.
The nuts and bolts:
This role focused on the FMCG food and drink category. You will design and manage surveys to measure what people ate, where they ate, when they ate, who they ate with and how much they paid! It’s a comprehensive look at consumer’s behaviour in the food service industry.
Using the data collected you will conduct analysis to help clients in a multitude of ways such as: identifying new business opportunities, guiding new product development, developing marketing strategies, enhancing sales performance, optimising promotional and advertising campaigns.
You will then present these ideas, trends and recommendations to your clients in regular insightful reports and also in boardroom presentations.
Who are you?
- A motivated, self-starter with client enthusiasm
- 3 to 5 years in market research: quantitative background
- Strong organizational and project management skills
- Competent analysis and writing ability - digests diverse data sets into cohesive and succinct stories both in presentations and word documents.
- With the forethought to proactively provide clients with recommendations regarding their business issues.
Interested? To apply please send your CV to Rowan Haylett on email@example.com or call Rowan on 02 9051 9966 to learn more.