Spalding Goobey Associates

Insight Executive MultiMedia Publisher

c. £24,000 + bens
12 Feb 2019
12 Mar 2019
Contract Type
Full Time

One of the largest multimedia publishers in the UK and Ireland with an award-winning portfolio of print and digital media brands seeks a research executive for their group Insights function.

Reporting to the Insights Manager, you will be joining a small, hard-working and friendly team who deliver high-level, actionable consumer insights to the commercial (ad sales) and editorial teams. The work is a good mix of continuous and ad hoc utilising a broad range media data sources as well as quant and qual methods. Specifically you will manage advertiser campaign evaluation (pre and post) and, with the support of senior team members, commission research agencies, write questionnaires, and evaluate and present findings internally and externally. You will be comfortable analysing and interpreting a wide variety of data including readership, consumer and digital. You will also have the opportunity to work closely with their Panel Manager learning the software and providing scripting and analysis support as necessary.

The Candidate
Ideally you will already have an understanding of qualitative and quantitative research methodologies and/or experience of providing campaign evaluation either through a research agency, media owner or media agency. However if you are a grad with more generic research experience and can demonstrate a real interest in these areas, have some relevant work experience and are passionate about learning more, you could also be considered. No panel management experience is necessary as training will be given.

This role is a great combination of a fast moving media environment with a highly collaborative, supportive team with excellent training credentials - the perfect place to rapidly learn and firmly establish your insight and analysis career.

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