Qual Research Exec – Brand / Innovation
This opportunity will likely catch the eye of a qualitative researcher with a passion for brands looking to move away from a more traditional research environment. Here, you will have the opportunity to be part of an innovative agency, partnering with clients to turn their brand vision into reality. Owing to their continued growth and success, they are on the lookout for a Research Executive to join their team in Central Manchester.
Working with big name brands in the retail, pharmaceutical, leisure and tourism sectors, you will contribute towards the design and management of qualitative research programmes and also have the opportunity to partner with quantitative experts to combine data and draw insight to create impactful strategies. These studies are centred around exploring customer experience and really getting under the skin of consumer motivations and key drivers of brand success.
What will the ideal candidate look like? You’ll ideally already have had some prior experience of qualitative research techniques, and may have even conducted depth interviews yourself and observed focus groups. A personal interest in brands is essential, and you’ll likely have some professional brand development experience under your belt. You’ll feel at home in a buzzy, innovative and creative environment and you will thrive on fostering strong and strategic relationships with a diverse client base.
It’s an exciting time to join this agency and one not to be missed if you’re looking for something a little different in the North West!