Qualitative Director- Automotive Branding & Design Insights Consultancy

DL5486

Qualitative Director- Automotive Branding & Design Insights Consultancy  

London - £70-£80,000 + strong benefits

Automotive experience is not essential in this strategic branding and design-led role within one of the leading lights in automotive consumer insights. The agency is well-known for its thought-provoking research and strategic recommendations that help guide brand marketing and design decisions for some of the most prominent brands in the automotive sector.

This role is wide-ranging and would suit an experienced qualitative specialist at around Research Director-level who is equally at home with hands-on responsibilities as with delivering brand insights to senior-level clients and team mentoring. You will enjoy close relationships with clients at senior levels, while delivering insights from a diverse range of projects including design/car clinics through to client workshops, segmentation, market entry and brand development.

Key to this will role be the ability to bring together your creativity and bridge the gap between marketing and consumer understanding. Versatility will also be essential as you will tackle a wide range of complex issues, teasing the “story“ out of the research and delivering insights that have real influence on £multi-million business and marketing decisions.

As above, direct automotive experience is not essential as the key requirement is for creative and strategic qualitative expertise, a demonstrable interest in the sector and the ability to engage with clients across marketing and management disciplines.

You will also enjoy close working relationships with your peers in this successful consultancy who comprise an eclectic mix of senior-level research and marketing professionals. There is therefore ample scope to play central role in the development and direction of the business and sharing in its success through an excellent salary and package.

To apply or for further information please contact Deborah Lewis, Director, Resources Group on the email address indicated or call 0207 242 6321.

About Resources Group

With over twenty five years’ experience in the business and offices in London and Sydney, no one has better knowledge of the MR and Insights job market than Resources Group. Our consultants take the time to understand your career aims and are dedicated to providing impartial advice and finding you the best career move, with access to an unrivalled range of opportunities with top employers in the sector.

Resources Group guarantees confidentiality and quality service. No applications are forwarded to third party clients without an applicant’s prior consent.