Senior/ Insights Director – Melbourne – Shopper & Category

Industry leading Shopper Insights:

Providing rigorous data-driven consulting, this consultancy supports client’s category management and marketing strategies by understanding shopper opinion and behaviour across 100s of categories.

Their syndicated research programs are known as a cornerstone of the shopper data landscape - widely used and valued by all major FMCG manufacturers & retailers. 

The position:

As a key client service leader you will lead client conversations and relationships. 

You will drive strategy from industry-leading research programs by pin pointing and presenting critical insight to guarantee business improvement and change.

Your repertoire of expertise will cover Category Strategy, Pricing Reviews, Category Reviews, In-Store Activation, Joint Business Planning, NPD Development, Range Rationalisation, Catalogue Optimisation, Promotional Effectiveness and more. 

You'll work closely with the senior management team of a close-knit interstate business and enjoy a strong operations and delivery team behind you. 

What else is noteworthy?

• This agency has a big reach but remains an mid-sized, Australian owned independent 
• Core values of flexibility, ownership and autonomy
• Opportunity to work from home or office
• Develop new products & IP 
• Ownership of an exisiting client base and shaping it further
• A lucrative package and bonus scheme 

Profile Requirements:

• An expert in consumer/shopper insights
• Significant agency experience in another market research/shopper insights/category insights specialist
• A strong knowledge of consumer data and custom research
• An influential presenter who can command a senior audience, confidently answer questions on data and strategy as the expert in the room
• A strong understanding of retail & FMCG and the way suppliers and retailers works together to improve outcomes
• Exposure to multiple categories ideal - Grocer, Liquor, Pharmacy, Convenience
• Dynamic, energetic and positive & committed attitude
• An influential team player 

This is an exceptional senior role, offering much potential to shape your destiny in the field of shopper & category insights strategy 

To apply please contact Gemma Lewis (née Hughes) glewis@Resourcesgroup.com or call +61 (0)2 9258 1121