Associate Director - Consumer - Qualitative
Our client is a full service, boutique research consultancy, based in a great West London location, with fantastic offices and a friendly and professional working environment. They are looking for an Associate Director to join their qualitative team. This role will suit someone who wants to work in an autonomous environment, with excellent support and progression.
In this role, you will be working across a range of accounts within retail, FMCG, telecoms and automotive, working closely with these clients to establish strong relationships with them to really understand their businesses.
You will be responsible for writing and delivering proposals, carrying out fieldwork, overseeing the successful running of projects and adding value to the reports. Research areas include ideation, concept testing, branding, advertising and and brand communications.
The ideal candidate will be educated to degree level and will have a wide range of experience within qualitative research. You will be skilled in writing proposals, designing research programmes, putting together topic guides, moderating, carrying out ethnography, analysis and reporting. You will be passionate about retail and beauty and will be looking for a role where you can immerse yourself in a business, whilst working with other clients alongside. You will be a self-starter and someone who enjoys insight and seeing the developments from this.